
Your Website Has 3 Seconds to Prove You're Legit
Visitors decide whether to trust you almost instantly. Here's what they're judging—and how to pass the test.
4 articles with this tag
Lead Generation is one of the areas we write about at Artigence — an Australian software and analytics consultancy. These articles share practical, plain-English thinking on Lead Generation, drawn from real client work: custom software, B2B ordering portals, data and analytics platforms, mobile and web apps, and the technical decisions behind them for wholesale, distribution, manufacturing, and ecommerce businesses. If you are weighing up Lead Generation for your own business and want a straight answer rather than a sales pitch, the Artigence team is happy to talk it through.

Visitors decide whether to trust you almost instantly. Here's what they're judging—and how to pass the test.

Prospects research you and your competitors before making contact. If their website looks better, they're winning deals you never knew you lost.

That $20/month website builder seems like a bargain—until you count the leads you're losing. Here's the true cost of going cheap on your website.

The holiday rush is over. Now it's time to ask the uncomfortable question: how many sales did your website cost you?